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Written by Promo News - 9 Jul 2018

Rising UK R&B singer-songwriter Ama Lou directs her own video covering all three parts of her EP 'DDD'.

Shot in LA and the surrounding desert, this is an impressionistic story of a freewheeling younger in a crime ring (played by Ama), and her adventures over the course of a single day, when she's put in charge of an important, very tiny bag.

Making this nicely off-the-wall and engaging triptych was a family affair, being shot by Ama's sister, the DoP Mahalia John. And her mother, Kate John, came on board as hair and makeup artist.

Credits

DirectorAma Lou
ProducerSam Hunt
Executive ProducerJerald ‘Coop’ Cooper
1st ADDanny McGuire
Director of PhotographyMahalia John
Focus PullerJames Wicks
GafferMatthew Dickinson
Art DirectorTaylor Robinson
WardrobeLuci Ellis
Hair & Make-upKate John
SteadicamJake Whitehouse
ColouristCaroline Morin
Grading companyCHEAT
VFXSteven Boden
Executive ProducerMorgan Steiker

Written by Promo News - 9 Jul 2018

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