PUP 'If This Tour Doesn't Kill You I Will' by Jeremy Schaulin-Rioux

Jeremy Schaulin-Rioux's latest instalment in his ongoing series of videos for PUP - including, lest we forget, the classic Guilt Trip – is this intensely gruesome piece for If This Tour Doesn't Kill You, I Will. And as you might guess from the song's title - and their previous collaborations – the video is violent, bloody, and not for the squeamish whatsoever. No, really.  

When the bandmates stop at a gas station to fill up that familiar PUP tour van, all the rancour and hatred starts to spill out. They don't just come to blows. Its far more hardcore than that. 

PUP frontman Stefan Babcock told NOISEY: "We get along really great, but we're in a van together all the time, we sleep on floors next to each other every night," he said. "For the most part, it's really awesome, but once in a while… it's hard." You have been warned...