MiC LOWRY 'Whiskey Kisses' by Sophia Ray

Partizan's newest director Sophia Ray gets off to a effervescent start by letting British boyband MiC LOWRY off the leash in Los Angeles.

It starts in the aftermath of a wild party, with guests passed-out on the floor, before the boys inject some real energy into proceedings, starting the party again and driving around LA. 

Sophia Ray's first video for Partizan UK shows a director with strong pop instincts which should stand her in good stead. And this was also was Lucy Rogers' last video as producer at Partizan after a breathless couple of years. Lucy is now joining Atlantic Records to become a video commissioner working with Dan Curwin.