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Written by Promo News - 7th Feb 2018

Inspired by Blue Lab Beats front man Namali and his blue high top fade hairstyle, Jon E Price's video for Pineapple explores individualism and relationships, tied together through the common thread of our hair.

Shot on a mixture of formats including Bolex 16mm & 4k digital, and using an ingenious homemade DSLR barber chair rig, the film uses dynamic portraiture and to give an intimate look into lives of the bands close family and friends.

This is also the promo debut new start-up production company Great & Small, who have a background in commercial content. Likewise, Jon E Price makes an assured music video directing debut, having had a background in TVC commercials for the likes of Tesco, Nationwide & Hennessy whisky.

Credits

DirectorJon E Price
ProducerChanse Fyffe
Production CompanyGreat & Small
Director of PhotographyJoel Honeywell
Art DirectorJenny Gardiner
EditorElise Butt
Editing companyTrim Editing
ColouristJack McGinity
Grading companyTime Based Arts
LabelBelieve

Written by Promo News - 7th Feb 2018

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