David Knight - 11th Dec 2018

Warren Fu's second video for The 1975 sees Matty Healy living out his worst live performance nightmares, which makes for a smartly entertaining visual for It's Not Living (If It's Not With You).

First of all, Matty's clean-cut and wearing a suit. That can't be right for a start. And then when he's on stage, with his breezily jogging bandmates, a succession of surreal things start happening. 

The really clever bit is when the hugely distracted Matty leaves the stage, goes through a door and ends up on the set of his last Fu-directed video for Sincerity Is Scary. A clever meta-textual touch. 

And with the original idea coming from Healy himself - even if its possibly inspired by Alice In Wonderland - is there a more creative pop star in the UK right now? 

Watch 'The 1975 'It's Not Living (If It's Not With You)' by Warren Fu ' here

PRO Credits


DirectorWarren Fu
ProducerAudrey Davenport
Production CompanyPartizan Darkroom
Executive ProducerClaire Stubbs
Production ManagerMayling Wong
1st ADNick Goulden
Director of PhotographyPatrick Meller
GafferDavid Tyler
Art DirectorOliver Hogan
HairKim Rance
Make-upElaine Lynskey
EditorTaylor Walsh
Editing companyCabin Edit
ColouristAubrey Woodiwiss
Grading companyCarbon Vfx
Post production companyCarbon Vfx
VFXCarbon Vfx
Lead actorStephanie Lavington Kaylee Jaiy Taitlyn Jaiy Sasha Asmara
Director's RepresentationClaire Stubbs @ Mouthpiece
CommissionerSemera Khan
CommissionerEd Blow
LabelDirty Hit

David Knight - 11th Dec 2018

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