Rob Ulitski - 23rd Jan 2020

Tim Fox explores the convenience of staying in a relationship long after the love has faded in his video for the smooth-indie of Prep's Over. 

Fox focusses upon a wealthy couple who's marriage has been running on empty for years. They never separated and still live in the same house - and they are also experts at keeping up appearances. But under the surface there's tension, unhappiness and a whole lot of dirty secrets.

The offbeat visual explores the idea of selflessly enjoying your freedom and alone time, and the cracks it can create in a partnership. Lead actors have great physical presence and style - funny, but also tragic, testing the waters of their own personal fantasies but never brave enough to cut the cord.

Fox's video - shot in a suitably glitzy Surrey property - is imaginative and wacky - and maybe a little bit sad.

TIM FOX:

By the end of the video I want people to understand who these people are and what they are about. 

"Every music video for me is a chance to try something new and focus on developing my filmmaking skills. For this one I wanted to focus on creating characters with depth and explore the contrast between how people present themselves and how they feel inside. By the end of the video I want people to understand who these people are and what they are about. A difficult task in the three and a half minutes of the song.

"The video has a dark tone to it, something I find myself gravitating towards constantly. I much prefer villains to heroes, I find them far more interesting. Especially when you get a glimpse of their vulnerability and human side."

Credits

DirectorTim Fox
ProducerSam Mildner
Production CompanyMonument
Executive ProducerTom Mackay
Director of PhotographyJosh Thompson
GafferDavid Dawson
WardrobeTim Fox
Hair & Make-upRowhan Guest
Make-upRowhan Guest
EditorJan Hilman
ColouristCultlovesyou
VFXCultlovesyou
Lead actorDonna Gray, Roger Nevares
Lead actorRoger Nevares
LabelBright Antenna

Rob Ulitski - 23rd Jan 2020

Related Content

video

Blueneck 'Lilitu' by Tim Fox

Following on from his mightily impressive video for Napalm Death, Tim Fox has another special effects promo hidden up his sleeve, this time for slightly mellower, cinematic post-rockers …

Sam Hill - 2nd Aug 2012

video

The Shires 'Guilty' by Tim Fox

He's a director renowned for his VFX and motion graphics work, but Tim Fox returns to music videos with a pure pop performance video for British country duo The Shires, shot in Los Angeles.

David Knight - 20th Mar 2018

video

Zico Chain 'New Romantic' by Tim Fox

"We wanted to give it a Vegas feel, but budget restrictions meant we opted for a neon sign workshop in East London instead!" explains Tim about the idea behind the Zico Chain video. "Which worked …

Jimmy Brown - 11th July 2012

video

Matt Cardle 'Desire' by Tim Fox

Tim Fox contextualises the highs and lows of a passionate relationship in a highly art directed setting for Matt Cardle.

David Knight - 11th Apr 2018

Latest News