Bree Runway, Maliibu Miitch 'Gucci' by Tash Tung
Tash Tung directs a sensual and sleek visual for Bree Runway's Gucci - Tung's second video for the dynamic London-based artist, following last year's All Night.
Spanning several fashion editorial-style performance setups, the video plays with the idea of luxury and opulence, and toys with the intersection of fashion with fetishism - and Bree starts out as a diamond in the rough, and then breaking out and becoming something even more extraordinary.
DoP Jack Exton utilises an AR rig and a range of lighting effects to add a dynamism and sparkle to the concept, whilst Samuel Marr's edit perfectly mirrors the pace and flow of the track.
TASH TUNG:
I pitched an idea of ascension to her - where she starts as a diamond in the ground, and ends up as a planetary godlike figure.
"Bree says she comes to me when she wants to feel sexy and I was so happy to level up our last ride in All Night, with this vid for Gucci.
"I really wanted to celebrate Bree’s heritage, skin colour, and her success alongside her obvious sexiness. So I pitched an idea of ascension to her - where she starts as a diamond in the ground and ends up as a planetary godlike figure. She loved it so much she even re-recorded some new lyrics to fit the visuals!
"Every person on this team was so integral in making this despite challenges and (Covid) restrictions, and extra special thanks to my producer, Eleri Evans!!"
PRO Credits
Credits
Director | Tash Tung |
Producer | Eleri Evans |
Executive Producer | Laura Northover |
Production Manager | Eolande Diaz |
1st AD | Clara Paris |
Director of Photography | Jack Exton |
Focus Puller | Toby Mckay |
2nd AC | Chris King |
Gaffer | Pete Bishop |
Art Director | Bon Walshe |
Wardrobe | Holly Adamthwaite |
Hair | Marvin Francis |
Make-up | Paige Cole |
Editor | Samuel Marr |
Editing company | The Quarry |
Colourist | Richard Fearon |
Post production company | Black Kite |
Post Producer | Tamara Mennel |
VFX | Jack Stone |
Lead actor | Nathan Mensah |
Label | EMI Records |
Steadicam | Jake Whitehouse |
Other credits | DIT: Elliott Chyi Electricians: Matt Simmons, Greg Probert, Simona Pranulyte Assistant Art Director: James Middleton Set Construction: Louis Simonon Art Dept Assistant: Jenny Wells Runners: Nana Quartey, Kitty Rajakulasingam, Reece Gibbins Covid Supervisor: Harry Hardwick |
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