Rob Ulitski - 20th July 2021

Chris Chuky directs a breezy dance-focussed promo for Shaybo, featuring Haile. 

The video takes place in a contemporary apartment, adorned with luscious plants and fresh art direction, and a palpable energy in the air. 

Switching between low-key performance vibes and a small house party, the artists thrive in the concept, and the glossy cinematography rounds off the chilled aesthetic. 


It was really cool to understand why Shaybo does things a certain way.

"I loved working with Shaybo. Such a great performer! I actually remember watching her freestyle video years back... She’s an artist that has a clear vision of what she likes. It was really cool to understand why she does things a certain way. Shaybo is all about her lighting so it was cool to learn that about her. Note to self: lighting comes first. 

"The main aim was to make Shaybo look great, bossy and one with the dancers and she really came through. Also the trust I have for the dancers and dance groups I work with... out of this world!"

PRO Credits


DirectorChris Chuky
ProducerJordi Estapé
Production CompanyCreativs Label
Executive ProducerTony Longe
Executive ProducerNadya Persaud
Line ProducerJamie Tarr
1st ADJack Green
2nd ADAlex Twaney
Director of PhotographyRhys Warren
Focus PullerOliver Munks
2nd ACFelix Wildey
GafferConrad Russell
Art DirectorLottie Toon
Stylist (Artist)Toni Blaze
Stylist (Artist)Alize De Mange
Make-upMonique Monroe
EditorMorgan Perry
EditorDarnell Depradine
Editing companyCreativs Label
ColouristDaniel Levy
Grading companyRascal Post
LabelBlack Butter

Rob Ulitski - 20th July 2021

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