Rob Ulitski - 23rd Aug 2021

KSI and Lil Wayne are chasing visions of the one that got away, in Troy Roscoe's promo for Lose. 

The live action segments of the video take place in therapy rooms, where the artists recount their memories and fantasies, which are visualised through bold, vibrant animation. 

Matching the unexpected soundscapes and genre of the track, the video leans heavily on a trippy, hypnotic aesthetic, bringing with it a fresh and distinctive style. 

PRO Credits


DirectorTroy Roscoe
ProducerJamie Cox
Production CompanyMastermind Media
Executive ProducerAntoine Dixon-Bellot
Production ManagerKem Ekundayo
Director of PhotographyRick Joaquim
Focus PullerMichael Rock Perring
2nd ACOsman ‘tekko’ Tekdemir
GafferVini Curtis
Art DirectorRodi Papadopoulou

Rob Ulitski - 23rd Aug 2021

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