Rob Ulitski - 3rd Sept 2021

Griff dances with her shadow in AB/CD/CD's dynamic promo for One Night. 

Opening on a bustling London street, the artist notices her shadow acting out of character, untethered to natural rules, and moving to its own beat.

Launching into a flurry of choreographed dance - and plenty of visual effects trickery - we follow Griff out of the streets of the city and inside, into studio setups, where the shadow is brought to life as a real character. 

Tapping into classic musical film territory - it's a modern updating of the 'me and my shadow' concept that has been delighting audiences since the early days of cinema - the video feels like a step up in scale for the artist, who won the Brit Award for Rising Star back in May.
 

PRO Credits

Credits

DirectorAB-CD-CD
ProducerEleri Evans
Production CompanyForever
Executive ProducerSasha Nixon
CommissionerCaroline Clayton
LabelWarner Music
Executive ProducerNatalie Wetherell
Production ManagerLily Ashton
1st ADTy Hack
Director of PhotographyJoel Honeywell
1st ACKarl Hui
Other creditsShoot PM: Emily Mukerrins PA: Angelica Wolanksa Casting: Natalie Munroe 2nd AD: Rosie Owens @rosieowens 3rd AD: Joe Mulvihill @Joe_mulvihill Runners: Harrison Toward, Kathryn Chorley, Rowan MacKintosh, Jack Gould, Nerissa Gomez, Orlando Bryant. Covid Coord: Yasmin Tippett 2nd AC: Nina Mangold Camera Trainee: Salina Hailemariam Steadicam: Ben Eely @benjamineeley Grip: Daniel Newcomb DIT: Elliot Chi @elliotino Gaffer: Paul Joy Spark: Suzanne Sanders, Oliver Ansty, Morgan Slavin. Video Playback: James Oluwatoyin Production Designer: Ciaran Beale @ciaranlidenbeale Art Asst: Daniel Munro Choreographer: Jay Revell @jayrevellcreates Shadow Dancer: Naomi Weijand @naomiweijand Stylist: Kamran Rajput @kamranrajput Stylist Asst: Karran Rajani Hair Stylist: Roger Cho @rogercho2000 Hair Stylist Asst: Ryu Tomoyose MUA: Michelle Dacillo @Michelle_dacillo Catering: Sands Catering Editor: Vincent Fleischmann @vincentfleischmann Post Production: Creep @creeppost VFX Supervisor: Aubrey Ghansah Post Producer: Catia Abreu Telecine: Rich Fearon @richardfearon @ Black Kite Studios @blackkitestudios @tamara_mennell Creative Studio: Imogen Snell & Riccardo T. Castano At IS Studio Management: Grumpy Old Management

Rob Ulitski - 3rd Sept 2021

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